One has to congratulate Companies that constantly do researches in reducing the impact of plastics on the earth. The Coke soda company deserves much praise as it has come out with a novel idea of a bottle made of pure ice. Naturally, once used the ice would melt and causes no damage to the environment. The soft drinks industry- bottles of plastic/glass are among the most intensive polluter of this planet. Now even if the cost is of equal or more- that it may vary from territory to territory- the attempt is a striking one and COKE deserves congratulations. At this juncture Coke or Pepsi or any other soda companies are requested to go for alternate bottling options of its drinks.
Coconut shells make the perfect natural cups to serve ice cream, sorbet, dips, shrimp, or fruit cocktail...1. The coconut shells which are available in plenty may be considered for the purpose.
2. Leaves rich in fibre like coconut/palm may be further strengthened and used as packing materials including liquids
3. A good discount for the empty bottles, that satisfies the seller or the user may see the return of more bottles to their plants for recycling/ reuse.
4. The celebrities who endorse the product must show how they dispose off the bottles too after they sip in. (Duty of the ad companies)
5. Drinks sold through automated vending machines must be heavily discounted than the bottled ones.
6. As the society is growing health conscious, the health benefits must be highlighted with value additions to the products. Mere fun and enjoyment may be slowly given secondary preference in ads.
7. At least both the giants (PEPSI AND COKE) can promise a percentage of their profit reduced to every unit - to SAVE EARTH CAMPAIGNS.
8. People would be reminded of the necessity and urgency of the work /duty before them.
9. Both the companies and all others in this business are surely 'water intensive' and hence have obligations towards the green campaigns.
Ideas to flow....
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